Category: Social Entrepreneurship

The Importance of Cybersecurity in Digital Marketing: How to Stop the 3 Top Threats

Welcome back to another episode with Kathleen Booth. In the last episode, we discussed how coupon extensions can erode our profit margins, how we can protect against coupon extensions, and how to use coupons effectively. In today’s episode, we’re going to discuss three of the biggest threats in cybersecurity and how to protect ourselves from them. We’ll also discuss credibility marketing through influencers, recurring revenue streams that use emotional connections, and how HubSpot uses passion marketing.

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How to Overcome Challenges To Build a Successful Business

“Someday when I have more time, I will start my own business.” Does this phrase feel familiar? We often find ourselves putting our goals and dreams on hold because we experience resistance or challenges such as time restraints or a lack of money. Kristen Swanson, a breast cancer survivor, learned that we don’t have to wait for “someday” through a life-changing event.

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What is Venture Capital and 3 Ways to Reduce Its Risk

Andrew Romans is a venture capitalist, entrepreneur, and advisor for governments and corporations on Corporate Venture Capital programs. He is the CEO and General Partner of 7BC Venture Capital and the co-founder of Rubicon venture capital, a venture capital fund focused on investing in and supporting artificial intelligence (AI), FinTech, and software infrastructure startups. By the time he was 28 years old, he’d raised more than $48 million for tech startups he founded.

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How to Scale a Business

Rachel Haley is the co-founder and CEO of Clarus Designs, a consulting and outsourcing firm for startups targeted at optimizing rapid scale through improved operational strategy.
Her core focus is flawless execution. She says, “I’d rather have a sub optimal strategy with flawless execution, as opposed to constantly shifting strategy to fit a particular box.”

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