Category: Video Marketing

How to Get Started with Video Marketing

Welcome back to another episode with Adrian Sandmeier, founder of youstream, an award-winning video marketing company and author of Video Marketing for Marketers. In the last episode, we discussed five video marketing tips. In today’s episode, we’re going to continue our conversation about video marketing and explain how we can get started with video marketing.

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5 Video Marketing Tips

Adrian Sandmeier is the founder of youstream, an award-winning video marketing company with clients across Europe. Over the past decade, he has helped hundreds of marketers realize their creative visions through video creation. Adrian is also the author of Video Marketing for Marketers. In today’s episode, we’re going to discuss a few video marketing tricks.

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4 Benefits of Video Marketing

Video marketing is a major tectonic shift transforming the business world today. People love video; they’re constantly watching TV, movies, YouTube videos, TikToks, and more. It is the preferred form of content for many people. In fact, 68% of consumers would rather watch videos to learn about new products or services compared to consuming other content, and 82% of consumers would rather watch live video than read social media posts (Source: WordStream).

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6 Ways to Foster Customer Loyalty from a Harvard MBA and Former Stealth Bomber Pilot

Bill Crawford owns an amazing pizza restaurant named Righteous Slice, which makes some of the best pizza I’ve ever had. When entrepreneurs own a business like the one Bill Crawford owns it is important to have loyal customers. The probability of selling to an existing customer is 60-70%, while the probability of selling to a new prospect is only 5-20% (Source: Markinblog). In this episode, we discuss some of the ways Bill has developed a strong base of loyal customers.

Bill Crawford graduated from Harvard with his MBA. He is a former Air Force fighter pilot and stealth bomber pilot. He’s a professor of entrepreneurship, and he just may be the coolest pizza restaurant owner ever.

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How Michelle Dale Built a Business that Allows Her to Travel the World While Making a Great Living

What would it be like to make a great living while traveling the world? Michelle is a digital...

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